The First Chinese Industrial Design Exhibition Witnessed Show of Jahwa, Li Yizhong, a Member of the National Committee of CPPCC, Visited the Booth

On December 1, the first Chinese Industrial Design Exhibition, on the subject of Innovation, Green, Development, was inaugurated in Wuhan International Expo Center, where as one of the first national centers for industrial design, Jahwa together with associated ten brands made its show, and a charming exhibition booth of special design sense draw pretty much attention.

Li Yizhong, a member of the National Committee of CPPCC, the deputy director of the Economic Committee of the CPPCC, and the ex-minister of MIIT; Chen Yuehua, a counsel of Shanghai Municipal Commission of Economy and Informatization; Liu Boying, head of Urban Industrial Department (Creation & Design Industrial Department) of Shanghai Municipal Commission of Economy and Informatization and other leaders were present at the booth, and paid a intriguing visit to the design of Liushen, Herborist, Maxam Hand Cream, along with earnest expectation toward the industrial design development.

Li said, personal care products are the closest to our customers, good design including color, feature, packing, and feelings while using the products is more likely to enjoy high reputation.

Liu as well gave a remarkable evaluation of its brand and design, offered some constructive advice on cosmetic form design, aesthetics, functions, applications in culture, and brand development trend.

In recent years, Jahwa put a lot of creations into industrial design, after combing Chinese culture and modern aesthetics, it created so many classic examples of packing design for cosmetics. In 2013, Jahwa industrial design center was the first to be identified a national center by MIIT.

As an example in this exhibition, the packing of a brand new Herborist series Taiji, resisting by day & nourishing by night, resource cream feels simple but exquisite, while the preceding tone of white and green gives a sense of the greatest truths are the simplest. if you open the square box from the middle part, the chassis holding day cream and evening cream will automatically rise, which means the position of these two is up and down, like two buckled yin and yang jades, while all of these inspired from Yin and Yang fish of Taiji. Since the opening is filled with a sense of ritual, it means rejuvenation that brings your skin back into life.

Always care for your hands hand cream of Maxam absorbs inspirations respectively form house making, working, travelling, evening, bathing, winter touring and merges these visual elements into product design. Illustration, young peoples favorite, intertwined with attractive colors, explains a new concept of product design.

Instead of traditional florida water, Liushen releases Hi summer series to attract post-90 customers. A bold packing represents their distinctive personality and life attitude, expresses the pursuit of innovation, dream, freedom, dash and vigor, and leads the tendency of new florida water.

It is reported that this exhibition, consisting of more than 500 industrial design centers and corporations from more than 30 provinces, displays the achievement made for industrial design in recent years and latest design results from some outstanding corporations, which makes it the largest industrial design exhibition (30 thousand square meters) in China so far. Shanghai industrial design union makes its exhibition of over 4500 square meters, accounting for 1/6 of all, which becomes the largest among all provinces. COMAC and CIDI are involved in the exhibition.